Our Mission
At Trua of Greater Philadelphia we are committed to helping our clients and their families find the best available senior living accommodations based on their physical, psychological, financial, and spiritual needs.
Proud To Serve
Montgomery County, PA
Trua of Greater Philadelphia helps seniors and their families find the best living opportunities for their specific lifestyle needs. Our team uses a proprietary process to learn about our clients’ wants and needs, vetting the most ideal senior living options that best align with what’s most important to your unique search.
The Trua Advantage
Proudly local to Montgomery County, PA
Access to a network of senior living communities in Greater Philadelphia
Extensive expertise across all levels of care
Use of proprietary technology to provide more objective, accurate community recommendations
Services are 100% FREE to seniors and their families
Need Help Finding Assisted Living?
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Services Are 100% Free to You
What We Offer
One-On-One
Consultations
Your Trua Team will work with you one-on-one to determine the best assisted living or independent living solutions for your unique situation. All consultations are free of charge to clients!
Comprehensive
Assessments
Our system is built on our founder’s 20+ years of clinical experience, ensuring a more objective and accurate approach to community recommendations. By focusing on the right fit from the start, we help minimize the likelihood of future moves—saving you and your family from additional financial, physical, and emotional costs.
Community
Tours
Once we’ve identified the best senior living communities for your unique needs, we’ll arrange personalized tours of each one. Visiting in person provides you with a valuable opportunity to meet the staff, see the environment, and get a firsthand look at the amenities and services offered.

About Us
A Local Team Who Truly Understands
Trua Greater Philadelphia is led by Joel and Maureen Fox, lifelong residents of the Philadelphia area. As a husband‑and‑wife team, they bring a rare blend of healthcare expertise, technology experience, and deep community involvement to every family they serve. Maureen Fox brings more than 30 years as a physical therapist— including the past 11 years as an IT Director within a major regional health system. Joel Fox has spent over 20 years in insurance technology sales, specializing in consultative, relationship‑driven support for complex decisions. Together, they are parents to four children and are active in community service mainly thru their church where Joel currently serves as a Deacon. Their personal and professional experiences give them a unique understanding of the challenges families face when senior care becomes a necessity.
Why They Started Trua
After watching friends and family struggle to make senior care decisions without reliable guidance, Joel and Maureen wanted to create the resource they wished had existed — a trusted, unbiased partner who could simplify the process, provide emotional support, and offer peace of mind. That’s exactly what Trua delivers. And it’s always free for families.
Benefits of Using Trua's Services
Trua Advantage
Not only will we utilize our proprietary software, vetting protocols and skillsets to identify living options that best match our client’s personal wishes, we also will offer guidance through our senior partner connections. Trua’s deep network runs the gamut, including Elder Law Attorneys, Senior Moving Specialists, Veteran Benefits Assistance, Financial Planners, Home Health Care Agencies and more!
