Our Mission
At Trua of Scottsdale we are committed to helping our clients and their families find the best available senior living accommodations based on their physical, psychological, financial, and spiritual needs.
Proud To Serve
Scottsdale and East Phoenix
Trua of Scottsdale helps seniors and their families find the best living opportunities for their specific lifestyle needs. Our team uses a proprietary process to learn about our clients’ wants and needs, vetting the most ideal senior living options that best align with what’s most important to your unique search.
The Trua Advantage
Proudly local to Scottsdale
Access to a network of senior living communities in Scottsdale and East Phoenix
Extensive expertise across all levels of care
Use of proprietary technology to provide more objective, accurate community recommendations
Services are 100% FREE to seniors and their families
Need Help Finding Assisted Living?
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Services Are 100% Free to You
What We Offer
One-On-One
Consultations
Your Trua Team will work with you one-on-one to determine the best assisted living or independent living solutions for your unique situation. All consultations are free of charge to clients!
Comprehensive
Assessments
Our system is built on our founder’s 20+ years of clinical experience, ensuring a more objective and accurate approach to community recommendations. By focusing on the right fit from the start, we help minimize the likelihood of future moves—saving you and your family from additional financial, physical, and emotional costs.
Community
Tours
Once we’ve identified the best senior living communities for your unique needs, we’ll arrange personalized tours of each one. Visiting in person provides you with a valuable opportunity to meet the staff, see the environment, and get a firsthand look at the amenities and services offered.

About Us
A Message from the Owner, Anissa Hickey
Anissa’s mission is to walk alongside seniors and their families as they navigate one of life’s most important transitions—finding the right senior living community. As a registered nurse with a Master of Science in Nursing, she brings both clinical knowledge and compassionate guidance to help families feel confident in the decisions they are making for their loved one’s care and future.
In addition to her nursing background, Anissa understands this journey from a personal perspective. She has also been on the family side, helping her own parents navigate senior living decisions. That experience, combined with her years in healthcare, allows her to approach every family with empathy, patience, and genuine understanding.
Anissa believes every senior deserves a community where they feel safe, supported, and truly at home. She takes the time to listen carefully and assess each family’s needs while walking beside them every step of the way.
For Anissa, this work is more than a profession—it’s a heartfelt commitment to advocate for seniors and guide families toward thoughtful decisions that protect their loved ones’ health, dignity, and quality of life.
Benefits of Using Trua's Services
Trua Advantage
Not only will we utilize our proprietary software, vetting protocols and skillsets to identify living options that best match our client’s personal wishes, we also will offer guidance through our senior partner connections. Trua’s deep network runs the gamut, including Elder Law Attorneys, Senior Moving Specialists, Veteran Benefits Assistance, Financial Planners, Home Health Care Agencies and more!
